Barber & Co

Suavecito Pomade Firme Strong Hold

$39.99

Our awesome-smelling water-based pomades are made to keep your hair in place for the full day and into the night if need be. They apply effortlessly with their creamy consistency and provide a fierce grip for slick backs, pompadours, side parts, or any hairstyle you need. They wash out with just water and no extra effort leaving your hair feeling just as it did before you put it in.

DIRECTIONS: Apply to DRY hair for less shine or apply to DAMP hair for more shine. Start with a quarter-sized amount in your palm. Rub product into hands and fingers. Work into hair with fingertips from the roots up. Ensure even distribution of the product. Comb to desired style. To remove, simply wash out with water.

- Strong Hold
- Medium Shine
- Washability: Easy

Best for: 
Thick, curly, or stubborn hair. Pompadours, side parts, and slick backs.

Suavecito Pomade Firme Strong Hold

$39.99
★★★★★

My barber put me onto this powder and I've never looked back. Instant volume, zero stickiness, and my hair actually stays styled all day. This is genuinely better than anything else I've tried — and I've tried them all.

Ryan M. — Verified Buyer

★★★★★

I've used Slick Gorilla, Hanz de Fuko, and a bunch of others. Nothing comes close to what Barber & Co has done with this powder. It's lightweight, actually holds, and gives me volume I've never been able to get before. Absolute game changer.

James K. — Verified Buyer

★★★★★

I was sceptical at first because I've wasted money on powders before. But this one is completely different. Tiny amount, massive volume. No white dust, no stiff feeling. My hair looks better now than it ever has. Worth every cent.

Liam T. — Verified Buyer

★★★★★

Shout out to Kesh for a great cut. Went to Barber and Co for the first time after seeing all the rave reviews and they didn't disappoint - gave me exactly what I was after: short, tidy and no fuss. Easy going and good chat. Excellent value for money with very competitive prices given the location. Highly recommend.

Callan

★★★★★

Jackson is a quality barber with attention to detail that ensures you leave with a straight and clean cut. He is able to make his customers feel comfortable that they are getting the best cut with a friendly relaxed conversation that keeps you coming back. It’s great to see a young ambitious buy really working hard and going after good results.

Thomas Kissel